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Industry Pulse

Digital advertising is a change driven business. To better understand the impact of that change in the year to come, IAS asked over 900 professionals from all corners of the industry about the challenges they faced in 2018, the opportunities on the horizon they consider most important, and how those factors will drive industry-wide change in 2019. The insights were presented in the form of a downloadable report as well as a mini-site for lead gen.